Editorial concepts, digital graphics and printed magazine that expanded the University of Illinois' classic orange and blue. (change) Look at Paula Scher - books & the netflix episode

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notes from Paula Scher:

-Editorial design is largely about flow, and how to help a reader discover content in the order and manner you want them to. It’s a little bit like planning a movie. What journey do you want the reader to go on? What is the pacing of the information and visuals?

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"editorial design is a real craft. and you have to be very practiced in typography and you have to learn about grid systems, pacing, and the combination of words and pictures and how to make something flow. like making a movie. 

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organize grid systems, makes it easier to read.

 

 With considerations to pacing, scale, format,  whitespace, etc. a designer can curate an exciting, appropriate and  individualist experience for readers.

 

order to grasp an understanding of editorial designs’ rules and how to break them." simultaneously learning the rules and how to break them.

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talk about our small budget and having those constraints, but that doesn't impact what is actually on the pages themselves. i have control over what the flat page

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