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Identity, graphics and collateral that expanded the University of Illinois' classic orange and blue. Using vibrant colors and bold elements, the brand lets students be surrounded by a little fun—to embrace creativity and invoke curiosity—while recent grads and alumni feel nostalgic.

I give talks about connecting strategy to storytelling and creative work to university employees, stakeholders, and the community. I have also been art lead for design interns.

SPRING 2018 – PRESENT

RESPONSIBILITIES

Design & Art Direction

Print, Digital & Packaging

Environmental

COLLABORATORS

Joseph Brumleve, Art Director

Michelle Nguyen, Designer

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